Be the name AI
recommends.

When someone asks ChatGPT, Gemini, Perplexity, Copilot or Google for a business like yours, we make sure the answer can include you.

Get your free snapshot How it works
Who’s a good plumber near me who can come out today?
ChatGPT

Here are three good options nearby:

  1. 1Your businessSame-day call-outs and recent reviews
  2. 2Northline Plumbing
  3. 3FlowRight

Search gave ten links. AI gives one short answer.

People now ask an AI tool for a recommendation the way they’d ask a friend. The tool reads what it can find about local businesses, weighs what it trusts, and names two or three.

Getting found is the work of making sure it can find you, understand what you do, and trust what it reads.

One question. Four different answers.

Each assistant reads different sources, so each can name different businesses. We check them all, with the questions your customers really ask.

Example questions
Which plumber near me can come out today?
CChatGPT

These three have recent reviews and offer same-day call-outs.

  1. 1Northline Plumbing
  2. 2Your business
  3. 3FlowRight
GGemini

Based on reviews and opening hours, these are good options.

  1. 1Northline Plumbing
  2. 2FlowRight
  3. 3Harbour Pipe & Drain
  4. Your business is not named
PPerplexity

Same-day call-outs are listed on their websites.

  1. 1Your business
  2. 2Northline Plumbing
CoCopilot

Two plumbers nearby list emergency work.

  1. 1FlowRight
  2. 2Harbour Pipe & Drain
  3. Your business is not named
Named in 2 of 4 answers

What AI reads before it names anyone.

The same details everywhere

AI tools cross-check your name, address and phone number across the web. When they disagree, the tool trusts you less. One spelling, one number, one address, everywhere.

A complete Google Business Profile

Google’s AI answers lean on it heavily, and other tools read it too. Categories, services, hours, service area, photos and questions, all filled in and current.

Reviews, and how recent they are

Assistants read what customers say and when they said it. A steady flow of recent reviews, with your replies, counts for more than a pile from years ago.

A clear page for each service and area

If your site says “we do it all”, AI can’t match you to a specific question. One clear page per service and per area gives it something to quote.

Answers to the questions people ask

Customers ask about call-out times, what’s included and how long a job takes. When your site answers plainly, AI can use your words in its answer.

Mentions on sites AI trusts

Local directories, trade associations and local press are sources AI tools rely on. Being listed there, with the same details, backs up what your site says.

The files AI tools read first.

Structured data, written in schema.org LocalBusiness, Service and FAQ markup, tells machines exactly what you do, where, and when you’re open.

robots.txt decides which AI crawlers may read your site: GPTBot for ChatGPT, Google-Extended for Gemini, PerplexityBot and ClaudeBot. A sitemap lists every page, and llms.txt gives AI tools a plain summary of your business.

We set all of it up and keep it correct.

1User-agent: GPTBot2Allow: /3 4User-agent: Google-Extended5Allow: /6 7User-agent: PerplexityBot8Allow: /9 10User-agent: ClaudeBot11Allow: /12 13Sitemap: https://yourbusiness.co.za/sitemap.xml

Every signal, checked and fixed.

You see each one marked in place, needs work or missing, and we work down the list until it’s done.

Example signal check
7 of 17 in place

Your details

  • Name, address and phone match everywhereNeeds work
  • Google Business Profile completeIn place
  • Opening hours up to dateIn place

Reviews

  • New reviews in the last monthMissing
  • Replies to reviewsNeeds work
  • Reviews mention your servicesIn place

Your website

  • A page for each serviceIn place
  • A page for each area you serveMissing
  • Answers to real customer questionsNeeds work

Structured data

  • LocalBusiness markupIn place
  • Service markupMissing
  • FAQ markupMissing

Mentions

  • Trusted local directoriesNeeds work
  • Local press and associationsMissing

Access for AI

  • AI crawlers allowed in robots.txtIn place
  • Sitemap submittedIn place
  • llms.txt in placeMissing

Look. Fix. Keep.

  1. Look

    We ask the AI tools what your customers ask.

    Together we agree a set of real questions, worded the way your customers would ask them. We put each one to ChatGPT, Gemini, Perplexity, Copilot and Google’s AI answers, and record who gets named, in what order, and what’s said about you.

    • Questions agreed with you
    • Every answer recorded word for word
    • Who gets named instead of you, and why
    • A check of every signal AI reads

  2. Fix

    We fix what’s wrong or missing, everywhere AI reads.

    We correct your details across the web, complete your Google Business Profile, write the service and area pages you’re missing, add the markup, and open your site to AI crawlers. Anything public, we check with you first.

    • Details matched across directories
    • Business profile filled in and current
    • Service, area and question pages
    • Structured data, sitemap, robots.txt and llms.txt
    • A simple routine for asking for reviews

  3. Keep

    Every month, we ask again.

    AI answers change as the tools update and as other businesses move. Each month we put the same questions to the same tools, show you what moved, and keep fixing.

    • Same questions, same tools, every month
    • A short report in plain words
    • Ongoing fixes and new pages
    • New questions as your business changes

What you get.

It starts with a free snapshot. If you go ahead, we agree a fixed price with you before any work starts.

A printed Kismet snapshot on a timber windowsill, the sea behind it and a protea in a vase

  1. A free snapshot

    Where you stand with AI today, and the first three things to fix.

    01

  2. Your question set

    The questions we track, agreed with you and worded the way customers ask.

    02

  3. The signal check

    Every item AI reads about you, marked in place, needs work or missing.

    03

  4. The fixes, done

    Changes made on your site and across the web, not a list of advice.

    04

  5. A monthly report

    Who was named, what moved, what we fixed and what comes next.

    05

  6. Accounts in your name

    Profiles, listings and site changes stay in accounts you own.

    06

Every month, see what moved.

The same questions, put to the same tools. A short report shows how many now name you, what changed and what we’re fixing next.

Example monthly report
13 of 20 questions name you
13
What moved this month
  • Now named by Gemini for “open on Saturday”
  • Four new reviews, all replied to
  • Service markup added to three pages
  • Next: a page for each area you serve
Questions that name you, by assistant
  • ChatGPT11
  • Gemini9
  • Perplexity12
  • Copilot6

Questions about getting found

Is this the same as SEO?

It overlaps. Good SEO helps, because AI tools read the same web. But an AI answer names a few businesses instead of listing ten links, and it leans harder on consistent details, reviews, clear answers and structured data. We work on what AI reads, and that tends to help your search results too.

Which AI tools do you check?

ChatGPT, Gemini, Perplexity, Copilot and the AI answers in Google Search. If your customers use another one, we add it.

Can you promise AI will recommend us?

No, and nobody honestly can. The tools decide for themselves and change often. What we can do is make sure they can find you, understand what you do and trust what they read, and show you every month what moved.

How soon will we see a change?

Some fixes, like a corrected business profile, can show up within weeks. Others take longer, because each tool refreshes what it knows on its own schedule. The monthly report shows you what moved and when.

What do you need from us?

Access to your Google Business Profile and your website, or the person who runs it, and about an hour to agree the questions your customers ask. We check with you before changing anything public.

What does it cost?

We agree a fixed price with you after the free snapshot, before any work starts. You’ll know what’s included and what it costs up front.

Should we block AI crawlers?

Only if you don’t want AI tools to read your site. If you want to be recommended, they need access. We check your robots.txt and set it the way you choose.

Someone already does our website. Is that a problem?

Not at all. We can work with them, hand over the changes for them to make, or make them ourselves, whichever suits you.

Find out what AI says about you.

A free snapshot of where you stand today, and the first three things to fix.

Get your free snapshot